Culture & Principles
Aim to delight customers with amazing products and service.
Bake quality into the process and sweat all of the little details.
Emphasis on results
Consistently deliver tangible results that will really add up over time.
Be curious and apply critical thinking to interpret, not just follow instructions.
Aim for simple, jargon-free communication. Usually a sign of profound understanding.
Assumed best intentions
Trust is at the centre of teamwork. Assume best intentions from everyone you work with.
People & results over process
Processes exist to serve the people and not the other way around.
Having a laugh
Keep a place for humour and levity in all the work you do.